Should it be 'underground' or broader based?

[PaulX]

I'm thinking perhaps a new site should be broader based than what we would consider underground genres. Any overground events should expect to pay top dollar though.

[Dave Skywalker]

Agreed. When it comes to advertising / spamming though how about base costs on door price? ie. Free for free events, then a cost for events under £5, under £8, under £12, under £20 etc?